Pricing & Planning Manager

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Pricing & Planning Manager

Advertising | New York, New York


About Roku:

Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV™ models are available around the world through direct retail sales and licensing arrangements with TV brands and pay TV operators.

The Role and Responsibilities

The Pricing & Planning Manager is responsible for managing the Deal Desk process for the Roku Ads organization related to our Emerging Sales business units that includes International, Political, Programmatic, and Direct Response business lines. This person will help launch and operationalize these new businesses at Roku. This person is responsible for overseeing the approval process from proposal submission to post Insertion order phase.  This position will report to the Senior Pricing & Planning Manager. 

  • Manage the Deal Desk for a high-volume, multi-faceted media business.
  • Partner with the Senior Manager, Pricing & Planning to create processes, workflows & guidelines for each of Roku’s emerging lines of business
  • Ensure accurate pricing and products are being used at the proposal submission stage
  • Help to develop pricing and rate card strategy
  • Vet all IO details to ensure that accurate and relevant rates are being used, and discounting was applied properly.
  • Act as the first point of contact for quality control related to standards, legal language, and business rules on insertion orders, inventory purchases, and NDA’s.
  • Administer contracts for signature via AdobeSign, Salesforce, and Mediaocean.
  • Vet contracts for the relevant, current, legal language. Work closely with Legal on areas of clarification and new scenarios.
  • Partner with Sales Ops teammates regarding ways to improve the Deal Desk process and automate where possible.
  • Maintain superior stakeholder relationships, while preserving authority and having the confidence to push back as needed.
  • Contribute to SOX compliance efforts by ensuring controls are in place, documented, and enforced by relevant managers.


  • High proficiency with salesforce and Excel
  • High degree of drive and self-motivation
  • Superior attention to detail. Proven ability to work directly with sales teams and other teams, including demonstrated nuance in navigating complex multi-stakeholder environments
  • Effective problem solving and ability to navigate a complex organization to make changes and get things done
  • Good judgment in a fast-paced environment, knowing when to slow down, and when to escalate and ask questions. 
  • Demonstrated comfort and experience handling Insertion Order
  • Familiarity with SalesForce, Mediaocean, Prisma, AdobeSign, Centro
  • Ability to effectively prioritize across a range of matters to meet timelines in a fast-paced organization
  • High degree of drive and self-motivation
  • Excellent written and verbal communication skills
  • Excellent interpersonal and organizational skills
  • Eagerness to work in a start-up team environment that will be rapidly changing
  • Eagerness to be hands-on with a variety of stakeholders at all levels of the organization
  • Have a service orientation
  • Comfort with navigating ambiguity


  • 5+ year’s experience in sales operations or similar function at a digital advertising company
  • 2 year’s experience working on Political business preferred
  • Strong familiarity with advertising and sales terminology
  • College degree 


Characteristics of success at Roku

  • Self-motivated individual who takes ownership
  • Positive attitude
  • Non political
  • Results oriented
  • Practical
  • Hands on and team oriented
  • Desire to win in a highly competitive environment
  • Ability to adjust plan and react as needed